Why would I want to use Barn2Door?
We help Farmers save time and increase orders by offering a consistent, convenient buying experience—with real-time inventory—across all digital channels (web, mobile, social and email).
We help you give your customers the online experience they have come to expect. Customers can order whenever they want, and Farmers can readily manage it all through a simple online interface.
How much does it cost?
- Pricing varies based on the plan that makes the most sense for your Farm!
Standard Plan ($468/year)equivalent to $39/mo: Designed for “Part-time” Farmers not interested in building their own “brand.” These Farms often only have a Facebook page and local Retail sales. Plus Plan ($708/year)equivalent to $59/mo: Designed for Farmers seeking a custom designed “Farm Branded” Website and Web Shopping experience to streamline ordering across web, tablet and mobile. The Plus Plan also supports multiple price sheets—Wholesale and Retail—and allows your Farm to take pre-orders and deposits. Premium Plan ($1,188/year)equivalent to $99/mo: Designed for marquis Farms with a strong base of high-end Wholesale buyers (namely Chefs) with whom you want a Mobile App for one-touch ordering. Custom designed for your Farm, a Mobile App offers geo-intelligent messaging, integrated calendaring, and directions that are native to a Buyer’s smartphone.
- See our Pricing Overview for more specific details and features offered with each plan, including one-time set-up fees that range from $99 (Standard), $299 (Plus), to $499 (Premium).
Will this take a lot of time to set up?
No! We can typically build and launch a new website in 30 days or less. More importantly, we do the “heavy lifting” for you. We add your inventory, your delivery and pick-up details, profile and customer information. You simply need to maintain inventory availability, configure order reminders (automated) and watch the orders come in!
How do I get started?
We can walk you through step-by-step to get started. Click here to Request Demo, provide your details and a Barn2Door Farm Account Manager will personally assist you.
Alternatively, you can Sign Up directly online—create an account (email and password), then choose the plan that works for your business.
A Barn2Door Farm Success Manager will schedule an “orientation call” within 24 hours and walk through the timeline and process to help your Farm leverage Barn2Door to streamline ordering and save time.
REQUEST A DEMO
Why would I want my own custom mobile app?
To give your customers the best possible ongoing ordering experience from your Farm! Why not be "in the palm of their hands"? An app is just one more channel to reach customers. While not all of your customers will download your App, statistically, those who do will order more food, more often.
We design and build your custom app so you can promote your brand to your customers with easy one-click ordering (and yes, we help power the end-to-end ordering experience).
Are there fees in addition to the monthly subscription?
Yes, there is a one-time setup fee applied based on the plan you select. This cost relates directly to the work needed to configure your account. See our Pricing Overview for more specific details and features offered with each plan, including one-time setup fees that range from $99 (Standard), $299 (Plus), to $499 (Premium).
If you choose a Custom Mobile App, there is also an annual $99 fee assessed by Apple to support your App Store listing and Apple Developer Account.
How do my customers pay? What are the processing fees?
Customers can shop as a "Guest" or choose to "Sign Up" to manage their profile and order history. There is no cost for customers to sign up if they so choose. Regardless, customer contact details and orders will be available to you (the Farmer) even if they shop as a guest.
Your customers can pay online with credit card (Visa, Mastercard, Discover, Diners Club, and American Express) or ACH (direct bank-to-bank transfer). Money is processed and then deposited directly into your account (we never take possession or delay your payments). There is a 2.9% + $0.30 fee for credit card payments, and a 1% fee for ACH payments (paid by the Farmer in both cases).
Your customer can also pay by cash or paper check upon delivery. Collecting paper checks or cash for payment is the responsibility of the Farmer (note, you can use Barn2Door to send an invoice AND track if checks have been paid).
Do you markup the prices?
No! We do not markup Farmers’ prices. That said, Buyers are assessed a 1% service fee on all transactions to cover development, maintenance and support (including webstore chat).
For ACH and credit card purchases, Buyers pay the service fee at the time of purchase. However, if a Buyer opts to pay by cash or check, the service fee (1% on all transactions or $1 for checks less than $100) is added to their total check amount. Farmers collect checks; Barn2Door later collects service fees through a batch charge at the close of each month.
Read more in this blog
Do you take a percentage of my gross sales?
No! Barn2Door does NOT take any of your Farm’s gross sales. Your Farm is legally obligated to pay for credit card and ACH processing fees (which we facilitate). Otherwise, we take no percentage of your gross sales. It is your products, your sweat equity, your customers, your brand—and your money!
Do you collect and remit taxes on my sales?
No. Each seller on the Barn2Door platform is responsible for collecting and remitting taxes to their respective taxing authorities on gross sales. Given the complexity of city, county, state and federal tax regimes (and the high degree of variation from state-to-state), this is not a service we can redress at this time.
How do I accept payments?
Barn2Door uses Stripe for buyer credit card processing, payment to sellers, and support for related transactions such as refund management. We have built Stripe into our back-end so no separate login is required; your customer ACH and CC purchases are processed and money is routed directly into your bank account. You can track deposits, charge variable pricing, and remit partial or full refunds. Farmers are responsible for collecting and tracking paper check payments.
What is Stripe?
Stripe is the partner we use to process credit card transactions; they are a standard payment solution across large online marketplaces. Stripe is a certified as a Level 1 Service provider—the most stringent certification regarding security, privacy and compliance.
How long does it take for payments to post to my bank account?
- All payments are managed directly by our processor—Stripe. Monies are deposited directly into your bank account—Barn2Door never takes possession of your funds. Timing varies depending on the payment method.
- Credit Cards: Timing can range from two to seven days depending on the Issuing Bank and your credit risk. As your volume increases and credit risk decreases, your payment timeframe will shorten
- Debit Cards: Timing can range from 24hr to 5 days
- ACH: Typically post in 24h
- Payments are deposited in batches on a rolling 7-day basis. For more information from Stripe on topic, see: Stripe Payout Schedule.
What do you mean when you "automate marketing" for Farmers?
Digital marketing is where we thrive. We know "marketing" is key to Farmer success, and we aim to make it as easy as possible for Farmers to stay top-of-mind with regular direct marketing. Staying top-of-mind leads to more frequent orders and, done right, builds customer loyalty.
We help Farmers provide consistent access to their inventory so customers can effortlessly order from their local Farmer wherever they habitually love to shop—on the web, mobile, Facebook, email etc. We ensure clear calls-to-action to order direct from your Farm on every digital channel and device. We also enable one-click sharing on social channels and will work with your Farm on suggested social media advertising campaigns.
Each Farmer has a dedicated Farm Success Manager to work with and strategize ongoing, best direct marketing practices specific to their Farm. Through your Barn2Door account you can quickly, regularly engage customers through group emails, automated order reminders, individual messages and social marketing.
Can I use Barn2door to sell to both wholesale and consumers (with different prices)?
Yes! If you are a Barn2Door Plus or Premium subscriber, then you can manage multiple pricing sheets—and determine what customers see what price for any given item. This includes but is not limited to different pricing and delivery options for retail, wholesale, and private pricing for specific customer(s).
I already have a website but my customers cannot currently place orders on my website. Can you help with that?
Yes! With the Plus or Premium pricing options, we can help you set up a Farm-branded web store for your existing website in under 30 days.
Whether Farmers need us to build a website from scratch—with online ordering—or add an online ordering page, or "shop" section to their existing website, we can help.
I already sell food on my website. Why do I need Barn2Door?
We can help you deliver a “Buyer-optimized” experience on your website, and across all other digital channels, to increase orders. Your Buyer’s “cart” will follow them across devices (if logged in), and includes automated “abandoned cart” reminders if they exit your shopping experience prematurely before checkout.
Additionally, we provide analytics, heat mapping and navigation analysis for your custom Farm-branded website on a quarterly basis, then suggest improvements to increase buyer “conversion”. We want you to increase orders!
Your Barn2Door Plus and Premium subscriptions include two hours of professional design services every year (at no additional cost) to ensure your Farm-branded website is constantly improving.
While we manage all the design, security and payments on your website, you retain access at all times to update photos, videos, content and your web store as you see fit.
What other Farms use Barn2Door?
We work with Farmers, fishers, foragers and ranchers all across the United States. While we don’t disclose the names of any individual Barn2Door customers (to protect their privacy and to avoid bombarding them with questions), we can disclose that we have several thousand sellers and buyers on the platform today.
If you register as a Buyer, you may not see any local Farmers—given that many sellers choose to utilize an “invite-only” model for their wholesale and private buying clubs.
Do you offer any special programs for US Veterans?
Yes. For US veterans, we first want to thank you for your service. In honor of your time and commitment, we offer a 50% discount on your initial setup fee with Barn2Door for members of the Farm Veteran Coalition. We will also donate one month of your initial annual subscription to the FVC to promote careers in agriculture for veterans.
Which countries and currencies are usable with Barn2Door?
For now, Barn2Door is available only across the United States (including Alaska and Hawaii). We look forward to expanding to additional countries and currencies!
What happens if I transfer my website to Barn2Door?
In transferring to your new website, our team does the work in disconnecting your domain from your current site and connecting it to your new one. This means that your customers will still be able to go to the same URL (ex: yourfarm.com) but land on your new website.
We also make sure that you keep any custom emails you may have (firstname.lastname@example.org), as well as maintain your search engine optimization. This means that all the people searching for your Farm, bumping your website to the top of the results, will carry over to your new site.
We also connect powerful analytics tools to your site so you can track your web traffic over time. We also generate heat maps of where your customers go on your site.
Read more about the transition process here: