Julie and Michelle joined forces in 2019 to bring sustainable Farm products to their community in Texas. Now, Veteran’s Liberty Ranch serves Buyers throughout central Texas, with in-person and online sales.

Every Farm is different, selling varying products, serving different markets and establishing their own, unique business plan. However, to scale and increase sales for your Farm business, it is important to implement tactics that have proven successful across the country.

In 2021, Benoit Family Farmstead made the decision to partner with Barn2Door to expand their reach to access new Buyers with Farm eCommerce and streamline their operations. The Farm has been able to add more products and serve their community, without having to spend extra hours in the office.

We’ve captured a quick synopsis of how your Farm business can leverage Barn2Door to accelerate your growth, recapture your initial costs, and build a more resilient and profitable Farm business.

With email marketing, you will have the ability to communicate with Buyers straight in their inbox. You can tailor your message depending on the type of Buyer, actions you desire and current events on the Farm. Independent Farmers ‘own’ their customer base, so it is essential you know how to effectively market and communicate to encourage loyalty and purchases.

Independent Farmers have more freedom in their business. Instead of relying upon auction houses to purchase products at commodity prices, they have full control. When selling direct, you determine the prices and packaging, meaning you can optimize your profit margins (and still move all your products).

Though every Farm business is unique, it is helpful to gain insights from successful Farmers who have been in your shoes. Ensure you are prepared to start your business, by taking crucial steps to organize your Farm operations and grow strategically. Trying to change too quickly may result in failure, while avoiding all risks may put your Farm in a box. Rachel Shenk recently shared how their Farm started and successfully scaled in a matter of years.

There are two things you cannot avoid in life: death and taxes. As a business owner, taxes are always in the background of every purchase and sale you make. Finances are an inevitable part of running a Farm. We recently spoke with Taylor Bridges, a Quickbook Pro Advisor that works with Farmers across the country. She shared her advice for tax preparation, and a checklist to ensure your Farm is in control of its finances.

Farm Marketing is important for building your businesses’ brand. Buyers have to know your Farm exists before they purchase your products. While there are tools to improve your marketing efforts and give you tips to implement, it is important to understand that you ‘own’ your marketing.

If your Farm sends more than 5,000 emails from your domain on any given day, then read carefully! Google and Yahoo announced stronger guidelines against unwanted emails to better protect users, which could significantly impact the ability of your Farm to send email to your customers.

2024 is here, and it is important to reevaluate the Go-to-Market (GTM) strategy for your Farm. Many Farms are eager to increase sales, access more customers and save time, while achieving their growth goals in the new year. When determining how you plan to run your business this year, consider products, software and innovations that will make operations and sales streamlined.

The Direct Farm Podcast hosts successful Farmers and Barn2Door partners, sharing tips for Farms looking to save time, increase sales, and access more customers. Each week, product updates, marketing tactics and Farmer spotlights are shared, to highlight successful Farming practices and stories.

Each year Barn2Door releases eBooks that compile data and tips from successful Farms from all 50 states, or Buyers in your area. These eBooks serve as an educational resource for Farms looking to grow their Direct-to-Market business.

Barn2Door consistently release content with advice from our most successful Farmers, including data from local Buyers. Barn2Door offers a library of free resources and information to help Farmers of all sizes succeed. We have compiled a list of the Top 5 blogs from the past year, packed with tips and best practices to help grow your Farm business in 2024.

Throughout 2023, Barn2Door produced numerous blogs, ebooks, podcasts, and infographics to help New Farmers accelerate the growth and success of their business! We are honored to serve 1000’s of Farmers and more than 1M+ Buyers across all 50 states. We release content and features to help fuel your Farm success.

Alex Russell of Chucktown Acres developed a successful Farm Brand online. His work includes harvesting Farm products, but Alex has also experienced the “business” side of the industry. He must have Buyers to sell to, through various avenues, and support his family in the process.

Barn2Door made several improvements to help Farmers streamline their sales and operations in 2023, including numerous product releases and feature updates. These innovations include Ongoing Subscriptions, Refunds for Farm Products and POS Built for Farmers.

The Off-Season is a critical time to prepare for success for your Harvest. Maintaining a social presence, planning ahead of the coming season, and having realistic goals will set you up for success once Harvest begins. Barn2Door asked our most successful Farms their tips for the Off-Season.

Barn2Door’s Pick and Pack Lists make it easy for Farmers to pick products for orders, and pack them depending on who is receiving the package or the delivery location. These lists offer features to streamline your Farm business and save time.

Tagge’s Famous Fruit and Veggie Farms in Perry, Utah has seen their CSA membership more than double over the past 2 years. While it did not happen overnight, Laci Tagge recently shared in a Podcast how pricing and packaging their products, expanding convenient delivery options, and personalizing their marketing efforts helped propel their Farm success. Now, they serve 1,000s+ of community members weekly.